When a world wide staffing company celebrates its 20th anniversary in the United States, it comes time for a facelift. C+A was commissioned to provide a fresh and professional image for s·com that could propel the staffing firm for another 20 years. Wanting to be creative when it came to quality staffing, C+A delivered a brochure and tagline that was unique in design, but global in icon recognition. This marketing effort married e-mail and direct mail marketing to deliver a memorable message to a highly targeted audience.