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Cross + Associates Launches New Website

July 22, 2008

William R. Cross, president of Cross + Associates, a Raleigh-based multi-disciplined marketing communication firm specializing in brand development, traditional and interactive media planning as well as creative design, announces today, that the company has launched a new website www.cross-a.com. The new site features clearer navigation, more visual content, a cleaner user interface for enhanced usability and a wealth of resources. In addition, the revamped site will serve as a tribute to agency clients and highlights a variety of successful marketing campaigns.

“As part of celebrating 15 years of serving great clients, we felt it was time to update our site and really showcase our work,” said Cross. “The new website places a renewed emphasis on our primary areas of expertise.”

The new site serves as a dynamic communication planning tool for companies embarking on integrated advertising and public relations campaigns. Not only does the site offer a variety of industry news, links and resources, it also provides a wide array of campaign ideas for planning purposes.

About Cross + Associates:

Founded in 1993, Cross + Associates is a full-service marketing agency providing traditional and interactive branding solutions, print and collateral services and media. Cross + Associates manages the complete media buying process, including media research, planning, purchasing and placement. Recent work includes: Maria Parham Medical Center, Lenoir Memorial Hospital, Novartis Consumer Health, Sinclair Broadcasting, North Carolina State University, The University of North Carolina Online, The University of North Carolina Greensboro, University of Arizona, Resort Realty, Kroger Mid-Atlantic and R.W. Moore. This award-winning agency received the “Best Places to Work” recognition from the Triangle Business Journal in 2005 and again in 2007. For further information visit www.cross-a.com or call (919) 787-7652.

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