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Cross + Associates Adds Erica Strother as Production Coordinator

May 20, 2008

William R. Cross, president of Cross + Associates, a Raleigh-based multi-disciplined marketing communication firm specializing in brand development, traditional and interactive media planning as well as creative design, announces today the addition of Erica Strother as traffic and production coordinator. In this role, Strother will oversee all production billing and traffic management for the agency.

“We are delighted to add Erica to our team,” said Cross. “Her acute attention to detail will prove to be a tremendous asset to our firm as we continue to grow.”

Prior to joining Cross + Associates full-time, Strother was a communication intern for the firm and recently graduated from Campbell University with a Bachelor’s degree in mass communication.

Strother, a Raleigh native, spends her spare time volunteering for American Belorussian Relief Organization and Wake Interfaith Hospitality Network.

About Cross + Associates:

Founded in 1993, Cross + Associates is a full-service marketing agency providing traditional and interactive branding solutions, print and collateral services and media. Cross + Associates manages the complete media buying process, including media research, planning, purchasing and placement. Recent work includes: Maria Parham Medical Center, Lenoir Memorial Hospital, Novartis Consumer Health, Sinclair Broadcasting, North Carolina State University, The University of North Carolina Online, University of Arizona, Resort Realty, Kroger Mid-Atlantic and R.W. Moore. This award-winning agency received the “Best Places to Work” recognition from the Triangle Business Journal in 2005 and again in 2007. For further information visit www.cross-a.com or call (919) 787-7652.

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